Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this YouTube video.

Following John Geiger and the Higher Brothers, Soulection's Joe Kay is next to take part in Highsnobiety's Cop or Drop series.

When he's not deciding whether to purchase or pass on some of the hottest trending items, Kay is running the widely known digital music radio brand, Soulection. He's hosted hundreds of the brands radio episodes on Apple Music's Beats 1 Radio since 2015, and helped organize the company's first ever music festival amongst other feats.

On this episode of Cop or Drop, the Soulection cofounder let's us know if it's worth swiping his credit card for Tom Sachs new Nike shoe, A-COLD-WALL x Nike Zoom Vomero +5 Redox, Kanye West's Sunday Service Merch, Samsung's Vertical TV, the Burluti Porsche 911, Loewe sunglasses, Lil Wayne Bape x Ugg shoe, a Weatherhyde reversible tent, and lastly, a Beach cocoon inflatable chair.

To see what Joe Kay would and wouldn’t cop, watch the video above.

We Recommend
  • How the Timberland Boot Became an Icon of Hip-Hop Style And Beyond
  • Where's All This Unreleased YEEZY GAP Clothing Coming From?
  • Of Course North West Wins at Kanye-Themed Halloween Costumes
  • Pastelle, the Original Kanye Brand, Is Back
What To Read Next
  • The Best Away Jersey of the Summer Doesn't Need a World Cup to Prove It
  • Style's New Gendered Gymnastics
  • Tom Holland Is an Autumn. So Is Vuori (EXCLUSIVE)
  • This Brand Moo Air Force 1 Is Fresh Off the Farm
  • New Balance's Smooth Leather Loafer Is Business in the Front & the Back
  • These Vans Conceal a California-to-Tokyo Connection